On of our recent public history class discussions focused on writing for a popular audience. The ability to write for a larger, non academic audience is a valuable skill for any public historians. Writing text panels, tourism packages, website texts, and blogs all require a different style of writing than the traditional essay. While allowing more freedom of expression, less strict grammatical rules, and fewer guidelines, popular writing has it's own challenges. Years of academic writing practices are hard to break. The use of verbose language, complex sentences, and the format of an essay have been ingrained in the minds of many academics.
That being said, I've actually come to enjoy writing both digital and print text that is intended to reach a wider audience. Writing text panels, and short website text is definitely a challenge that is very different from writing a paper full of elevated language. The idea of writing for a larger audience on the web, via my blog, took some getting used to. The idea of putting my work, ideas, and commentary on the web was a scary thought at first. What do you mean the entire world is able to look at my work? In reality, I'm sure the entire world isn't looking at it, but it is still a drastic change from writing a paper that no one other than a Professor will ever read. I still occasionally have concerns that certain things aren't ready to be put on my blog, and subscribe to self-censorship at times.
But, overall I think that presenting ideas online opens up an entirely different avenue of learning. The ability to create hyperlinks, inter-textual works, and the accessibility of digital writing, makes it a valuable forum. Digital writing can be used to test ideas, gain experience writing, and potentially create an audience for your work, all of which are valuable pursuits and much harder to achieve in the traditional print world.